Our Amazing Team

Segun Balogun

CEO and Founder

Our Story
A Meeting of Tradition and Contemporary Style

At Phil413 Limited, we believe that menswear should be more than just clothing—it should tell a story. Rooted in tradition yet inspired by modernity, our brand brings together impeccable craftsmanship and a design philosophy that redefines African elegance. Drawing from the continent’s rich heritage of textiles and artisanal skills, we’ve created a distinctive aesthetic known as Afro-modernism—a seamless fusion of African culture with contemporary tailoring.

More than just a label, Phil413 is a movement. We craft pieces that embody confidence, sophistication, and individuality, allowing our customers to express their unique style with ease.

Our Journey

Phil413 Limited was founded in 2013 in Lagos, Nigeria, with a simple yet powerful vision: to celebrate African craftsmanship while embracing modern design. The brand quickly gained recognition for its meticulous attention to detail and innovative approach to menswear.

Behind it all is Segun Balogun, a stockbroker turned fashion designer whose passion for style and precision led him to build a brand that blends technical expertise with artistic vision. His work reflects a deep appreciation for structure, texture, and cultural storytelling, pushing the boundaries of menswear design.

Phil413 Limited isn’t just about fashion—it’s about redefining identity and self-expression. Our designs reflect the beauty of individuality and the richness of cultural heritage, creating pieces that feel both timeless and fresh.

Phil413 in the UK

Now registered in the UK under company number 15998281, Phil413 UK serves as the brand’s flagship, delivering premium menswear with an emphasis on style, craftsmanship, and purpose. Whether through bespoke tailoring or ready-to-wear collections, our mission remains the same: to empower men to dress with confidence and authenticity.

Meet the Founder

Segun Balogun
Segun Balogun is not just a fashion designer—he’s a visionary. With a background in stockbroking, he understands precision, attention to detail, and strategic thinking—qualities that seamlessly translate into his approach to fashion. As the Creative Director of Phil413, he has built a brand that merges artistry with technical expertise. From bespoke tailoring to ready-to-wear collections, Segun’s designs celebrate refinement, culture, and self-expression.

Under his leadership, Phil413 has grown into a brand that speaks to modern men who appreciate craftsmanship, individuality, and a story woven into every piece they wear.